Expert Pay-Per-Click Advertising

PPC stands for pay-per click. As its name suggests, this method of advertising lets you put your brand in front of your target audience, and you only pay if they click your ad. Measurable and highly customizable, PPC is a popular choice among startups, small businesses, or those who operate on a lean marketing budget.

Foundation Web Solutions’ team of certified PPC experts can create for your brand a tailored PPC campaign that drives potential customers to your site before your competition even makes a move.


Your small business already has a website, but for some reason, you’re still not seeing enough visitors. More so, your site is not converting as well as it should. Foundation Web Solutions makes sure your PPC campaign delivers as it should by taking care of the following:

  • Keyword Research and Analysis
PPC is about bidding for ad placement on the first search engine page when a user does a search using a keyword that’s relevant to your business. Our team identifies these keywords and wins bids for you, so you get the prime spot on Google.
  • PPC Campaign Setup

We have a dashboard and other advanced tools that allow us to easily set up and run your PPC campaign. Our team can get your ad running in no time, and you can see results as early as the next day.

  • Tracking and Monitoring

Unlike other agencies, “set it and forget it” was never part of our strategy. Instead, our PPC specialists monitor your campaigns and run tests to measure its effectiveness, so you know your exact ROI. With us, no penny is wasted as everything we implement has a clear and measurable target; from your visits and costs to your profits.

  • Traffic and Click-Through

Then, we create interesting, highly-targeted ads that compel the readers to visit your website. For each time your ad is clicked and a visitor is sent to your website, you pay the search engine a small fee. But if your lead converts into a sale, then you make a hefty profit.


Your PPC campaign brings in leads — Foundation Web Solutions makes sure they’re the right leads.

Running a PPC campaign may seem straightforward — you simply make interesting ads and expose them to your target market right? Wrong. It involves analysis and consistent monitoring, and that’s where our team comes into the picture.

The Foundation Web Solutions will create an interesting ad, identify your targeted keywords, set a budget, and run it. Then, we monitor your campaign, run tests, optimize or tweak it when necessary, and provide you with an easy-to-understand report that highlights its progress. Our expert team works hard to get you the best return on your investment.